Case Studies

Case Studies

About

Hey, I'm Kevin, a senior product designer and systems thinker.

I’ve spent the last 8 years designing complex web and mobile products, with a strong focus on B2B and enterprise healthcare SaaS. I specialize in turning complex, regulation-heavy workflows into intuitive, human-centered experiences that reduce friction and help people do their jobs with confidence.

I’ve led end-to-end design work across 0-to-1 product builds, large-scale platform redesigns, and AI-powered messaging and conversational experiences. I work closely with product and engineering to ground decisions in user research, accessibility, and practical constraints, and to ship solutions that scale.

Outside of work, I’m an avid traveler, a proud cat dad of two, and I spend my free time writing, trying new restaurants, and listening to the same music I listened to in high school.

I’ve spent the last 8 years designing complex web and mobile products, with a strong focus on B2B and enterprise healthcare SaaS. I specialize in turning complex, regulation-heavy workflows into intuitive, human-centered experiences that reduce friction and help people do their jobs with confidence.

I’ve led end-to-end design work across 0-to-1 product builds, large-scale platform redesigns, and AI-powered messaging and conversational experiences. I work closely with product and engineering to ground decisions in user research, accessibility, and practical constraints, and to ship solutions that scale.

Outside of work, I’m an avid traveler, a proud cat dad of two, and I spend my free time writing, trying new restaurants, and listening to the same music I listened to in high school.

Core Strengths

End-to-end Design

I own work from early problem framing and research through design, testing, and launch, staying engaged after release to iterate based on usage and feedback

User Research

I lead interviews, usability tests, and feedback sessions, then synthesize what I'm hearing into clear direction that my teams can align on and move forward with confidence

Designing for Complexity

I'm very comfortable untangling data-heavy, high stakes, or emotionally sensitive experiences and turning them into flows that feel intuitive and efficient

AI Utilization

I use AI tools to speed up research summarization, explore ideas, and prototype fast, helping teams learn more quickly and make better decisions without cutting corners

© 2026 Presley Creative

© 2026 Presley Creative

© 2026 Presley Creative